Collecting Personal Information

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information that can uniquely identify an individual as “Personal Information”.

Device Information
Examples
Browser version, IP address, time zone, cookie information, pages viewed, search terms, and how you interact with the Site.
Purpose
To load the Site accurately for you, and to perform analytics on Site usage to optimize our Site.
Source
Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels.
Disclosure
Shared with our service provider WordPress.
Order Information
Examples
Name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.
Purpose
To fulfill our contract with you — processing payments, arranging shipping, sending invoices and order confirmations, communicating with you, screening for fraud, and providing relevant product information.
Source
Collected directly from you.
Disclosure
Shared with our service provider WordPress.
Customer Support Information
Examples
Name, billing address, shipping address, email address, and phone number.
Purpose
To provide customer support.
Source
Collected directly from you.
Minors

The Site is not intended for individuals under the age of 18. We do not intentionally collect Personal Information from children. If you are a parent or guardian and believe your child has provided us with Personal Information, please contact us at support@wimsmart.com to request deletion.

Sharing Personal Information

We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you, as described above.

Behavioral Advertising

We use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you.

For more information about how targeted advertising works, visit the NAI educational page.

Opt Out of Targeted Advertising

Facebook: facebook.com/settings/?tab=ads
Google: google.com/settings/ads/anonymous
DAA Portal: optout.aboutads.info

Using Personal Information

We use your Personal Information to provide our services to you, which includes: offering products for sale, processing payments, shipping and fulfillment of your order, and keeping you up to date on new products, services, and offers.

Lawful Basis

Pursuant to the GDPR, if you are a resident of the European Economic Area (EEA), we process your personal information under the following lawful bases:

  • Your consent
  • The performance of the contract between you and the Site
  • Compliance with our legal obligations
  • To protect your vital interests
  • To perform a task carried out in the public interest
  • For our legitimate interests, which do not override your fundamental rights and freedoms

Retention

When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to erase this information. For more information on your right of erasure, please see the ‘Your Rights’ section below.

Automatic Decision-Making

If you are a resident of the EEA, you have the right to object to processing based solely on automated decision-making (which includes profiling), when that decision-making has a legal effect on you or otherwise significantly affects you.

Our Commitment

We DO NOT engage in fully automated decision-making that has a legal or otherwise significant effect using customer data. Our processor WordPress uses limited automated decision-making only to prevent fraud.

Services that include elements of automated decision-making include:

  • Temporary denylist of IP addresses associated with repeated failed transactions. This denylist persists for a small number of hours.
  • Temporary denylist of credit cards associated with denylisted IP addresses. This denylist persists for a small number of days.

Your Rights

GDPR — European Economic Area

If you are a resident of the EEA, you have the right to access the Personal Information we hold about you, to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. To exercise these rights, contact us at support@wimsmart.com.

Data Transfers

Your Personal Information will be initially processed in Ireland and then transferred outside of Europe for storage and further processing, including to Canada and the United States. For more information on GDPR compliance for data transfers, see the WooCommerce GDPR Whitepaper.

CCPA — California Residents

If you are a resident of California, you have the right to access the Personal Information we hold about you (also known as the ‘Right to Know’), to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased.

To exercise these rights, or to designate an authorized agent to submit these requests on your behalf, please contact us at support@wimsmart.com.


Cookies

A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection).

Cookies Necessary for Store Functioning

Cookie NameDurationPurpose
woocommerce_cart_hashSessionHelps WooCommerce determine when cart contents/data changes.
woocommerce_items_in_cartSessionHelps WooCommerce determine when cart contents/data changes.
wp_woocommerce_session_2 daysContains a unique code for each customer so that it knows where to find the cart data in the database.
woocommerce_recently_viewedSessionPowers the Recent Viewed Products widget.
store_notice[notice id]SessionAllows customers to dismiss the Store Notice.

Reporting and Analytics

Cookie NameDurationPurpose
woocommerce_snooze_suggestions__[suggestion]2 daysAllows dashboard users to dismiss Marketplace suggestions, if enabled.
woocommerce_dismissed_suggestions__[context]1 monthCount of suggestion dismissals, if enabled.
tk_aiSessionStores a randomly-generated anonymous ID used for usage tracking within the dashboard area, if enabled.

The length of time that a cookie remains on your device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing; persistent cookies last until they expire or are deleted. Most cookies we use are persistent and expire between 30 minutes and two years from the date downloaded.

Managing Cookies

You can control and manage cookies through your browser’s “Tools” or “Preferences” menu. Note that removing or blocking cookies can negatively impact your user experience. For more information, visit allaboutcookies.org. Please note that blocking cookies may not completely prevent how we share information with advertising partners.

Do Not Track

Because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not alter our data collection and usage practices when we detect such a signal from your browser.

Changes

We may update this Privacy Policy from time to time in order to reflect changes to our practices or for other operational, legal, or regulatory reasons. We encourage you to review this page periodically for any updates.

Questions About Your Privacy?

Reach out to our team and we will respond within 1 business day.

support@wimsmart.com
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